Dashboard tour — what every tab does and why

TL;DR — Six tabs, one question each. The dashboard is designed so you can answer "am I winning?", "where am I losing?", and "what should I do next?" in under a minute.

The one-minute path

Most days you can look at three things in this order:

1. Overview — is the visibility line going up?
2. Prompts — which specific prompts moved (or didn't)?
3. Content — approve today's drafts and move on.

Everything else is there when you want to dig.

Overview

The main visibility chart and the today-vs-yesterday delta. This is the answer to "is what we're doing working?" — one number, one line, one glance.

Right beside it: Recent wins (prompts you newly appear in) and Recent losses (prompts where you dropped out). If you have five minutes, that's the whole daily check-in.

Prompts

Every prompt we scan on your behalf, with:

• Your score on that prompt across engines
• Competitor scores for the same prompt
• A "why" panel showing the actual AI responses we captured, so you can read what the engines are saying about the topic
• A "fix this" button that pushes the prompt into the content queue

This is where GEO strategy actually happens. Read the answers, note the source types the engines are pulling from, and let the content generator target the same shape.

Sources

The URLs AI engines are citing — yours and everyone else's — grouped by domain. This tells you where the engines are looking:

• Your owned sources — the pages of yours that AI is actually pulling from
• Third-party sources — Reddit threads, roundup articles, PRs, forums where your category lives
• Competitor-owned sources — the pages that are winning citations for prompts you want

The gap between "sources cited about your category" and "sources cited about you" is your PR / content-placement roadmap.

Competitors

Every competitor plotted on the same visibility axis as you. Not a leaderboard for its own sake — a way to see who's rising and where they're winning that you're not.

Content

Drafts we've generated but haven't published yet. Approve, edit, reject, or reschedule. On free plans you review each one; on Pro's Autopilot mode we publish approved-style content directly.

Autopilot (Pro)

Turn it on and the entire loop — scan, gap detection, drafting, scheduling, publishing — runs without you touching a thing. You still get the daily brief, you can always intervene, and every published post is logged. This is what the app was built for.

Settings

Brand memory (colours, tone, do-not-say list), style profiles, connected channels, credit balance, teammates. You'll touch this once a month at most.